Archive for the ‘BMW News’ Category

BMW i3 Exhibition Simulates Autonomous Driving for Visually Impaired People

Friday, January 11th, 2019
BMW i3 Autonomous Driving Test Vehicle at Dialog im Dunkeln Museum in Germany

Autonomous driving technology has rapidly advanced in recent years, and BMW has been at the forefront of this field. One of the benefits of autonomous driving is that it will provide increased mobility for people who are not able to drive a car, such as the elderly and visually impaired individuals. At the “Dialog im Dunkeln” (Dialogue in the Dark) museum in Hamburg, Germany, BMW set up a unique exhibition in which visitors could ride in a BMW i3 in total darkness to simulate what it might be like for a visually impaired person to ride in an autonomous vehicle. (more…)

BMW Signs Partnership with The Ryder Cup Golf Championship

Monday, December 3rd, 2018
Blue BMW convertible and the Ryder Cup trophy

One of the world’s premium automotive brands and one of the world’s most prestigious golf championships have joined forces, as BMW signed on to become the Worldwide Partner of The Ryder Cup for the matches between the United States and Europe at Whistling Straits in 2020 and in Rome in 2022. (more…)

What are the BMW models in “Tom Clancy’s Jack Ryan” Amazon series?

Friday, August 31st, 2018
Jack Ryan Movie Poster and Scene from the Jack Ryan Movie with the BMW 5 Series

BMW models have an illustrious history of starring on the silver screen, with memorable appearances in the Mission Impossible and James Band movie franchises. Now, BMW is making its debut in the increasingly popular realm of video streaming. The luxurious BMW 5 Series and other BMW models are featured in the new “Tom Clancy’s Jack Ryan” series debuting exclusively on Amazon. (more…)

BMW Opens Photo Exhibition to Honor Inspirational Women Around the World

Thursday, May 10th, 2018
Images of Women from BMW Women Who Will Change the Way You See the World Exhibition

BMW 200 Women Who Will Change the Way You See the World Exhibition

BMW is continuing their support for the arts community with an inspiring new exhibition at the Pen + Brush gallery in New York City. The new “200 Women Who Will Change the Way You See the World,” — which opens on May 15, 2018, is a free photo exhibition designed to provoke thought on diversity and equality through the stories of 200 women from around the world. (more…)

Get Behind the Wheel of a BMW at the 2018 BMW Ultimate Driving Experience

Wednesday, April 18th, 2018
Black BMW Sedan Driving at the BMW Ultimate Driving Experience

2018 BMW Ultimate Driving Experience Dates, Locations, and Highlights

The BMW Ultimate Driving Experience is returning for 2018. The event is a five-city nationwide driving program that will provide consumers with the opportunity to get behind the wheel and experience a full lineup of BMW vehicles firsthand. (more…)

BMW i is the Official Partner of 2018 Coachella Valley Music & Arts Festival

Wednesday, April 11th, 2018
Acoustic Guitar and 2018 BMW i8

The Coachella Valley Music & Arts Festival, which is held every April in Indio, California, brings together popular and emerging music acts from a diverse collection of genres, such as rock, hip hop, indie, and electronic music, along with many art sculptures and installations. The BMW i electric vehicles will once again be an official partner for the festival this year. (more…)

BMW Group Earned Record Sales During February 2018

Monday, March 19th, 2018
BMW Record February Sales Title and 2018 BMW i3

Having long ago cemented its reputation as one of the world’s most sought-after luxury brands, BMW continues to increase in popularity with luxury car buyers. BMW Group, which includes BMW, MINI, and Rolls-Royce, recently set a new sales record, with its best-ever February sales. (more…)

What models will BMW display at the 2018 New York Auto Show?

Thursday, March 8th, 2018
BMW at NYIAS Title and BMW i3

The 2018 New York International Auto Show (NYIAS), which will be held from March 30 – April 8 at the Jacob K. Javits Convention Center in Manhattan, is a major showcase for automakers, with over 1,000 vehicles on display. Read more to see the highlights for BMW. (more…)

BMW is Helping U.S. Servicemembers Transition to Careers as Automotive Technicians

Tuesday, March 6th, 2018
US Marines Marching by a BMW SUV at Camp Pendleton

BMW and UTI MSTEP (Military Service Technician Education Program)

BMW of North America recognizes the important contributions and sacrifices that U.S. servicemembers have made in ensuring the safety and security of our country, and also understands the challenges that they face in transitioning to a career outside of the military. With this in mind, BMW is partnering with United Technical Insitute (UTI) for the BMW MSTEP (Military Service Technician Education Program), which will help prepare U.S. servicemembers for civilian careers as BMW automotive technicians. (more…)

BMW was the Automotive Partner of the 2018 Director’s Guild Awards (DGA)

Monday, February 12th, 2018
Judd Apatow and David Hasselhoff Posing next to BMW Vehicles at the 2018 DGA Awards

Earlier this month at The Beverly Hilton in Beverly Hills, many of the biggest names in Hollywood came together for the 2018 Director’s Guild Awards (DGA), which celebrated exceptional directorial achievement. Befitting such an illustrious event, BMW was the official automotive partner. (more…)

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